1.) Explain the purpose of using ‘youtube’ as a source of digital media advertising?
The purpose of using youtube as a source of digital media advertising is: that lots of people use youtube and search a lot of videos on it. So people might see a video about digital media advertising and look at it. So many people can look at it on youtube whenever.
2.) Discuss how collaborative media sites such as youtube, myspace and bebo have changed the current boundaries of media such as news, advertising ect.
It has changed by children and teenagers looking at youtube, myspace, bebo, facebook.. etc (which is new), and forgetting about the news, advertising. So these new websites have people looking at it more. They are more interested in the new stuff.
3.) Provide a link to an advertising commercial on youtube.